Growth Marketing (US)
About Crossmint
In the 2000s, the world came online. Now, it’s coming onchain—and we’re making it happen, faster.
Crossmint is a one-stop-shop developer platform for companies building onchain. We completely remove the complexity of building and using blockchain applications. Our platform provides all of the infrastructure companies need to build apps that scale to millions, without needing to orchestrate multiple vendors. It lets them create experiences that mirror the traditional web with familiar features like FaceID and email sign-ups, while eliminating gas fees and other friction points.
Our suite includes wallets, payments, onboarding, on/off ramps, tokenization, AI agent infrastructure, and other essential onchain building blocks, across 40+ blockchains.
We’re building a world where companies can get their entire blockchain backend, through a few lines of code, to build the next generation of the internet. Join us!
Location
United States (US). Ideally in one of our physical locations: New York or Miami.
Type of Employment
Full-time
Seniority
3-10 years in growth or product marketing
Responsibilities
As a Growth Marketer, you will play a critical role in accelerating Crossmint’s growth. Your main KPI will be inbound generated, directly or indirectly (# of opportunities and revenue generated through them).
To achieve that, you will be working closely with the founders and leadership team doing things like:
- Growth Hacking: Continuously run experiments to identify new growth channels, and try creative things to get more developers/companies into the platform
- SEO: Own the SEO strategy, producing and editing content and other artifacts to improve the website’s authority and traffic generated via organic search (incl. AI searches)
- Campaign Execution: Manage end-to-end execution of marketing campaigns to drive user acquisition and engagement
- Social Media: Help drive growth on Twitter, LinkedIn, and Warpcast to increase our social media presence and engagement
- Ads: Plan, execute, and optimize paid marketing campaigns across platforms including LinkedIn and Google Ads
- Measure: monitor, analyze, and report on key performance metrics, making data-driven recommendations for continuous improvement
- Trend Monitoring: Stay updated with the latest web3 trends to ensure our strategies are cutting-edge and effective
- Owning outcomes: Track key metrics and report stats to the team to showcase the impact of your work
About You:
You will bring proven marketing expertise and a passion for growth:
- Growth-hacking mindset. You know what makes people tick and how to get them excited. You can run effective campaigns quickly with minimum resources
- Previous marketing experience. You’ve done it before and can help us implement it quickly
- Experience with start-ups and (ideally) developer products
- A+ written and spoken English
- Data-driven: Strong ability to analyze data, A/B test, and iterate quickly
- Entrepreneurial Mindset: Ability to thrive in a fast-paced, dynamic environment. Proactive, results-oriented, and able to think strategically and execute tactically
- Technical Acumen: You can get deep into the product
- Passion for crypto
Bonus points
We highly value candidates who have:
- Worked on technical products or developer infrastructure.
- 2+ years of experience with blockchain or crypto.
- Proven marketing track record
- Experience in start-ups or high-growth companies.
Why Join Crossmint?
This role is designed to ensure that Crossmint’s marketing efforts are data-driven, innovative, and aligned with our growth objectives. If you are passionate about growth marketing and want to make a significant impact at a fast-growing company, we would love to hear from you!
Benefits
- Highly competitive location-based compensation.
- Stock options program.
- Unlimited, flexible PTO.
- Flexible work schedule.
- Company laptop and allowance for any necessary home equipment.
- Daily stipend for commuting to the office.
- Company-paid trips for annual off-sites and onsites.
- Health, dental, vision, life, short term disability (STD) and long term disability (LTD) insurances.
- 401(k) Plan.
Our Principles
- Results and delivery: Ship high quality work fast.
- Build for the long term: Build scalable, secure, and reliable solutions. Use AI.
- Extreme Ownership: Be an effective Directly Responsible Individual (DRI). Be proactive.
- Be a team player: Be an effective and kind colleague providing credible challenge. Be present and reliable.
Talent research indicates that women are often less inclined than men to apply for a role unless they have experience in 100% of the listed skills. However, this list is only a guide. We welcome your application even if you feel you meet around 75% of the requirements. At Crossmint, we believe skills can be learned, and diversity makes us stronger.
We work to foster a respectful environment where each person can be their authentic self, free from harassment, racism, and any form of discrimination. We proudly uphold our commitment to diversity and inclusion as an equal opportunity employer, and this policy applies to all employment practices within our organization.
Please note that Crossmint never conducts AI-based interviews, and all of our processes include an initial video call with a team member. Crossmint will not request your personal identification documents or any payment at any point during your interview process. Please stay vigilant about potential fraud. If you receive an email that claims to be from Crossmint but ends with any domain other than @crossmint.com, @crossmint.io or @paella.dev, it is not from us. We own these three domains listed before, and they are the only legitimate ones.
Please let our Talent Team know if you need any assistance completing any forms, or participating in the process.
Follow us on Linkedin and Twitter to keep updated with our latest activity! 👣
Growth Marketing (US)
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